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이미지 제공: Dylan Gillis
Vol. 1 ('24.09)
국문  ENG

MARKET INTELLIGENCE

NEWSLETTER

The MI Center would like to share the main MI contents in the form of newsletter.
This newsletter introduces the newly renovated Integrated MI Platform.

Feb. 2025

Integrated MI Platform Renewal Open Announcement [February 25, 2025]

We are pleased to announce the renewal of the Integrated MI Platform, which provides company-wide Market Intelligence (MI) information.
Reflecting employee feedback, we have improved UX, search, and data analysis functions. We encourage you to utilize it extensively in your work.

1. What is the Integrated MI Platform?

It is a Market Intelligence(MI) system for HQ and RHQ employees (Opened in December 2022)

Main function

Insight Report

View, upload and download internal MI data
 

Data Analytics

Download HKMC Sales Performance, MI Demand Forecast, etc.
 

Survey Calendar and Online Panel Survey

Features include viewing internal research project schedules and applying for online panel surveys

2. Major Updates

  1) User-centered UI / UX

  • A simple and intuitive screen layout has been implemented for more convenient use.

  • A responsive design, convenient for use even on tablet PCs, has been applied

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  2) Enhanced Search Function

  • A detailed search function has been newly added, enabling convenient retrieval of needed content.

  • Improvements to the content metadata management system, along with the introduction of
    a synonym/similar term search dictionary, facilitate easier and more accurate searching for required content

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  3) Changes in Data Analytics menu

  • The existing dashboard has been converted into a pivot table format, enabling various types of analysis.

  • Demand forecasts, company and xEV sales performance can be analyzed in various ways on the platform
    screen according to user-defined conditions.

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4. How to Access

※ Access method in VPN (work-from-home) environment:
     - Department security manager needs to request additional VPN access permission to Hyundai /
        Kia Information Security Team via cooperation letter

5. Inquiries

•  You can submit inquiries through the ‘Support’ menu within the Integrated MI Platform, and please refer to
      the user guide

[Contact Us]
If you have any questions regarding this newsletter, please leave an email at the address below.​​
MI Management Team Mikyung Song(favsong@hyundai.com)

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